Affiliate Marketing For Beginners in 2022

affiliate marketing

This post is all about how to get started in affiliate marketing for beginners in 2022. Whether you want a little extra income or want to make enough to quit your day job, have you ever wanted to make a passive income just by telling people about an amazing product?

You’re in the right place because by the end of this post you’ll understand how affiliate marketing can make you money if you’re the right person for the job, which products are best to talk about, and where your marketing skills will be the most effective.

On this website, I feature a select number of partners and companies that have products that could help my audience. When you purchase something through my partner links, I might get paid for the referral at no extra cost to you. Read the full disclosure here.

I think we can all agree that being able to make money without a 9-to-5 job sounds almost too good to be true, but affiliate marketing can do just that. Every day, people around the world make money just by talking about a product they believe in. Why shouldn’t you be one of those people?

What is Affiliate Marketing? 

Affiliate marketing is no different from a car salesman or a brand employee making a commission on a sale, except that they have to go to work while an affiliate marketer chooses when they work.

Basically, a company will pay an affiliate for the interest generated to their product by that affiliate. In this case, you’re that affiliate and you’ll get paid just by showing people a product you use or recommend. You’re probably wondering how that works, so let’s break it down.

How Does Affiliate Marketing For Beginners Work?

The easiest way to explain it is this: A company with an affiliate marketing program will place ads on your website or blog. Depending on the details of your contract, you’ll get paid for every click or every impression on that ad through the unique identification tag you’re given. This can be done in just a few steps.

Step 1: Pick What You Want to Promote

We’ll get more into how to choose what you want to advertise later, but the short version is to go with something you know or something you can get your hands on. That way, you can feel good about recommending something that you know will actually be useful.

We’ve all seen ads for products that sound like a scam but, if you’re honest, people will be more likely to check out the product you’re talking about. It’s the same as telling a friend about a great movie you just saw, only you get paid to do it. Sounds good, right?

Step 2: Become a Marketing Affiliate

As with any job, you’ll have to submit an application and be accepted to become an affiliate. Most major companies have a marketing program, so go with one that interests you. Amazon is a common one to dip your toes in the water and many affiliates use that experience to branch out.

Once you’re hired, the company will give you a unique link that identifies you as the affiliate. This is how they’ll know it was your link that someone clicked. Some companies might assign multiple unique links if they have enough different products.

Some companies provide you with helpful affiliate tools and user-based information to help you to become a more successful affiliate sooner. This could be a downloadable lead magnet or how-to guide. As you learn and grow, the company may also provide you with an insight into other products that you’d be interested in.

Step 3: Talk About It!

This is the step that so many hopeful affiliates get wrong. You can post your affiliate link on social media platforms and/or your own website, but you’ll only get paid if someone clicks that link and actually makes a purchase. This is why affiliate marketing isn’t for everyone, but it’s also why you can be very successful.

A good affiliate will do market research and invest their time and, sometimes, money into a product. To maximize your return, you have a couple of options that will engage your audience.

Option A:

You can create a page specifically for all of the products that are alike and discuss each one. For example, if you had a contract with Craftsman you could set up a resource page for all of the tools that you love to use.

It’s important to not just tell someone to buy a product, but tell them why. People are more interested when they know why something is useful to them, so write something that would make you want to buy it.

Option B:

This one is more common since you’ll probably have a lot of different products that have nothing to do with each other. You’ve also seen this one at work all over the Internet because reviews are the biggest form of affiliate marketing strategy.

The most effective reviews involve one product with focused links related to that product, but you can compare two similar products that you’re trying to promote. This method can get cluttered with links and runs the risk of overwhelming the reader.

If you’ve done some research, you’ve probably seen the phrase “SEO content.” This is basically a keyword or phrase that will rank your review higher in a search engine. Learning to use SEO keywords will generate free traffic to your review, which is obviously a good thing.

Try to separate yourself from other reviews and blogs. If your contract allows it, use checklists, guides, or make videos about the product. This will make it real for the audience and help you in turn. Some companies even allow a discount through your link!

I’ve got two more pieces of advice for you: Don’t sell the product. Your job is to make someone want to buy it, which is different. Also, write content that will be relevant for years because that constant revenue will add up and build over time.

Step 4: Follow the Rules

Affiliate marketing is checked by the Federal Trade Commission, so it’s important to know their laws. One of the biggest ones is that you have to tell people when you’ll get a commission, but there are also unspoken rules of being an affiliate that can help you.

Honesty is the best policy when it comes to reviews. Let your audience know that they don’t have to use your link if they don’t want to, but the support helps. Point out that you use and truly like every product you recommend.

I’d also suggest some form of legal disclaimer letting them know you’re an affiliate. Being up-front with your audience will provide more credibility to your review because it shows that you’re honest and not out to hide anything.

What Do You Need to Become an Affiliate Marketer?

Applying to be an affiliate requires the same information as most jobs: Name, address, and account information. However, to be a successful affiliate marketer, you’ll also need time and a solid work ethic.

In case it wasn’t clear, being an affiliate isn’t just slapping a link on your review and magically earning money. You have to research the market, test the product, and provide a compelling take to share with your audience.

I always go back to the scene in “Wolf of Wall Street,” when Jon Bernthal is told to sell a pen. Instead of asking DiCaprio to buy it, he slides a napkin across the table and tells him to sign it. Create a need or explain why your audience should buy a product and they’ll be more likely to do it.

Work ethic is essential to thriving because it can be tempting to write a few reviews and stop. If you want to be a serious affiliate, stay in motion and go to the next product. Like I said earlier, the income builds and adds up over time.

How Do You Pick the Right Affiliate Products to Promote?

You have two options when it comes to which products to promote: Talk about things you love and know or invest in products to test out and review. The first option is easier because you already know the products, but it won’t be enough if you plan to do it full-time.

The second option will require you to spend money to make money, but it can be a much higher income if you’re willing to do the work and research products. Create a post and/or YouTube video that will inform, excite, and intrigue the audience and you’ll see why affiliate marketing is popular.

What are the Most Profitable Niches?

The main niches in marketing are digital downloads, services, online stores, and online courses. Each has its pros and cons, but that should help you narrow down your interests in being a profitable marketer.

I mentioned it above but only going with what you know probably won’t be enough to replace your other income. That’s because not every company has an affiliate program, so many things you love will be obsolete for marketing purposes.

The quickest way to check is to go online and search if there’s an affiliate marketing program for the product. If there’s one available, there are a few questions to consider before going forward:

Have you used or can you physically test the product? Do they have a trustworthy refund policy and responsive customer service? Does the product fit your brand? Lastly, do you have a compelling experience to share with your audience?

Consider these questions as a checklist that a product has to pass for you to promote it because all of these affect profitability and your audience’s trust. 

Final Thoughts

By this point, you know how to get started in affiliate marketing as a beginner and how it works, what you’ll need to get started, and the best products and niches for you to promote. If making passive income by talking about products that you like and use sounds like something you’d enjoy, get out there and become an affiliate!